Digital Phocus Gets Twittered

Well, I did some updating to the blog tonight with a couple of cool new things.

First, I took the Technology Evangelist’s advice and claimed this blog’s Twitter Page on Technorati.

Second, I ran the Digital Phocus Feed through its Twitter Page by following these instructions.

The benefits of this move are two-fold:

1. It runs my RSS feed through the Twitter application on Facebook, which will show recent posts on my Facebook page and to anyone subscribing to my news feed.
2. It runs my RSS feed through the twitter widget on the bottom right of the main page of my blog-this may seem a bit redundant since they’re already on the page, but I think it’s a cool way to remind people that Digital Phocus has a twitter page and that by subscribing they can receive SMS updates of my content on their mobile, if they just can’t wait to get their Digital Phocus updates ; )

So What? I think these steps, while small in nature, are a reminder to publishers just how many ways people can consume your content.

RSS, in some ways, is old news. Publishers should now be thinking about distributing their content through Widgets, Twitter, Podcasts, MySpace Pages, Facebook applications some which rely on RSS, but are much more innovative in their display of that RSS-driven content.

Embracing diverse distribution platforms is one way that publishers can reach that constantly evolving long tail even if the publishers themselves live right smack dab in the middle of that long tail as well.

Tags: Twitter, RSS, Facebook, Technorati, Blogs, Widgets

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